Vaaradhi Trust is organizing this fundraiser.
Visited and met Mr. Varun Vihar, Managing Director, Lorven Pharma and Surgicals, Hyderabad, a pharmaceutical company recognized for its commendable work in government supply and medicine distribution.
Lorven has recently been selected as the Telangana distribution partner for the Pradhan Mantri Bharatiya Janaushadhi Pariyojana (PMBJP), under the initiative of Pradhan Mantri Bhartiya Janaushadhi (PMBI), a flagship government program aimed at ensuring access to affordable and quality medicines for all.
This visit was aimed at understanding the implementation of PMBJP, its impact on the general public, and how it is supporting economically disadvantaged patients by providing low-cost generic medicines and improving accessibility across communities.
We also explored how government-led promotional efforts are increasing awareness about Janaushadhi Kendras and encouraging citizens to opt for generic medicines as an affordable alternative without compromising quality.
Promotion of Generics is one of the main focus areas under Health Initiative of Vaaradhi Trust.